Canva is a browser and desktop design platform for social posts, presentations, videos, documents and print, with AI tools built into every plan. Free includes 1.6 million templates, Affinity and up to 20 AI uses. Pro gives ten times the free AI allowance, premium assets, brand kits and scheduling. Business, which replaced Teams for new sign-ups in October 2025, costs US$20 per person a month with no seat minimum and twenty times the free AI allowance. Heavy AI users can add AI Pass for US$100 a month. Canva sets prices by region, so Pro and Business cost less in some countries.
Reviewed by EdGrows·Updated Sep 28, 2026This analysis is based on documentation, public user reports, and vendor materials — not yet on our own hands-on testing. How we rate
Canva began as a simple way to make a social post from a template and has grown into a visual suite: presentations, documents, whiteboards, websites, video editing, print and a social content planner, used according to Canva by more than 6 million teams. The homepage now leads with AI, asking what you will design today and promising AI-powered posts, videos and presentations.
Three acquisitions shape what a subscription includes. Affinity, the professional design, photo and layout suite, now comes with every Canva account. Leonardo.Ai supplies image and video generation, and Canva has announced Leonardo's Essential plan as an inclusion for Business subscribers. Flourish adds interactive charts on Business. On top of that, Canva's own AI, branded Canva AI 2.0 on paid plans, handles writing, image editing, resizing, translation and background removal.
Canva's plans on yearly billing, as shown to us in euros on September 28, 2026.
Canva does not publish one global price. Its pricing promise commits to regional prices that reflect local economic conditions and to at least 60 days' notice before any price change. That is why the same plan can cost noticeably different amounts in different countries.
| Plan | Eurozone price (yearly) | US price stated by Canva | Storage | Brand kits | AI allowance |
|---|---|---|---|---|---|
| Free | €0 | $0 | 5 GB | 1 (3 colors) | Up to 20 Standard or Premium AI uses |
| Pro | €110 for one person | Shown by region | 100 GB | 5 | 10 times Free |
| Business | €170 per person | US$20 per person a month | 500 GB | 100, with approvals | 20 times Free, plus top-ups |
| Enterprise | Custom | Custom | 1 TB | 1,000, with tiered approvals | 20 times Free |
Yearly billing saves from 16%. AI Pass, an add-on for Pro and Business, costs US$100 per person a month worldwide.
Canva no longer treats AI features as simply included or not. Its tools sit in three tiers, Standard, Premium and Ultra, and all of them draw from one shared allowance at different rates: a quick background removal uses a little, an Ultra-tier video or image generation uses much more. Free covers up to 20 Standard or Premium uses, Pro ten times that and Business twenty times, and Canva warns that complex tasks and advanced tools use more, so real counts may be lower than the multiples suggest.
For people who generate images and video in Canva every day, AI Pass is the escape valve. At US$100 per person a month it multiplies Pro's allowance by 40 and Business's by 20. It is sold only on web-managed Pro, Teams, Business and Nonprofits plans, not during a free trial or on subscriptions billed through the App Store or Google Play. Most small teams will never need it; a content studio producing AI video in volume might.
On October 30, 2025, Canva stopped selling Teams to new customers and introduced Business at US$20 per person a month, with no seat minimum, so a team of one qualifies. Business builds on Pro with collaboration and admin tools, approvals, Canva Grow Insights for tracking Meta ads, data connectors for Google Analytics, Salesforce and HubSpot, Flourish, and a larger AI allowance with top-ups. Teams subscribers kept their plan and price, including when they add members, so an existing Teams account has little reason to switch.
Canva is built for speed and consistency, and that shows at the edges. Detailed print work, vector illustration and photo retouching are better done in Affinity, which Canva now provides, or in Adobe's apps. Its video editor handles social clips and simple edits, not long timelines. Generative AI is capped by the allowance, so image- and video-heavy workflows either pay for AI Pass or move to a dedicated generator. And designs made from popular templates can look familiar unless a brand kit and custom layouts do the work.
Adobe Express is the natural alternative for Creative Cloud subscribers. For decks generated from a prompt, Gamma is faster than building slides in Canva. For AI images where the look matters most, Midjourney and Canva's own Leonardo go further, and Ideogram handles text in images better. For social video, CapCut offers more editing depth.
It depends on your country, because Canva sets prices regionally to reflect local conditions. In the eurozone the pricing page lists Pro at €110 a year for one person and Business at €170 a year per person. In the US, Canva announced Business at US$20 per person a month. Canva shows the price for your region on its pricing page, and yearly billing saves from 16%.
Canva replaced it with Canva Business on October 30, 2025 for new sign-ups and upgrades. Business costs US$20 per person a month with no seat minimum, so a team of one can buy it. Existing Teams subscribers kept their plan, features and pricing, even when adding members.
Every plan has a shared AI allowance, and Canva's AI tools fall into Standard, Premium and Ultra tiers that draw from it at different rates. Free covers up to 20 Standard or Premium AI uses. Pro gives ten times the free allowance and Business twenty times. Complex tasks and advanced tools use more of the allowance, so real usage may be lower than the headline multiples.
An add-on for heavy AI users that costs US$100 per person a month worldwide, on top of a Pro, Teams, Business or Nonprofits plan. It gives Pro, Teams and Nonprofits subscribers 40 times more AI and Business subscribers 20 times more, and it also works in Affinity. Annual Canva subscribers can pay for it monthly or yearly.
Yes. Canva owns Affinity, the professional design, photo and layout suite, and its pricing page lists access to Affinity on the Free plan. Pro, Business and Enterprise add Affinity with AI features. For print layouts, vector illustration and photo editing, that gives Canva users a professional tool without a separate subscription.
Collaboration and team admin tools, 100 brand kits with approvals, 500 GB of storage, twice Pro's AI allowance with AI top-ups, access to Flourish for interactive data visualizations, a 10% discount on print orders and Canva Grow Insights, which tracks Meta ad performance. Canva also announced access to Leonardo.Ai's Essential plan for Business subscribers.
Yes. Canva says K-12 educational organizations and not-for-profits can use most premium features for free through Canva for Education and Canva for Nonprofits, which is one of the most generous programs among design tools.
For most small businesses, Canva's template library, brand kits and collaboration make it the easier choice. Adobe Express suits people already paying for Creative Cloud who want Adobe fonts, Firefly generation and a direct path into Photoshop and Premiere.
The AI voice platform to beat: Eleven v4 voices, cloning and dubbing, with plans from $6 and Creator at $22 for 121,000 credits a month.
The design tool most product teams use, priced per seat type: $3 to $16 a month on Professional, with AI credits for Figma Make and the agent attached to each seat.
The best-looking AI images, sold as GPU time; V8.2 adds an Edit model and images turn into clips up to 21 seconds.